2014年3月21日 星期五

Shopping in Manchester

This is my first time to Manchester, although I have been to Warrington, Chester and Liverpool the city near Manchester more than one time, but I had never thought about going there before. I’ve heard that it is a big industrial city and quite boring. However, I suppose Manchester is a city good for doing the project of Design for Retail.

You can find almost every brand in Manchester. The city centre’s area is so big, and there’s a shopping centre called Arndale. The brand which I want to do – La SENZA has a shop in Arndale as well.

Firstly, when I just got into Arndale, a wall full of old sewing machine can be seen in the beginning. That is a window of Urban Outfitters. I have no idea why they used old sewing machine to decorate the window, but it does achieve the effect of attractive eye.




Outside the Arndale, a clothes shop which is my favourite brand – Jack Wills, is in a little street. Every Jack wills shop has the same interior design: pink and navy blue stripe wall with lots of old fashion pictures in the stairwell, show the style directly.





Then turn into La SENZA. I though the shop in Manchester might be designed better, but actually it’s quite similar: same interior design with lots of wood and empty window only with some posters and model. It has the similar location as the one in Leicester; it’s also in a corner, but just waste the window space to promote their products.


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